A Critique of the Amazon Leadership Principles, Part 2

Dennis Consorte
5 min readOct 13, 2021
I Love Simplicity. Source: Pixabay

In Part 1 of my Critique of the Amazon Leadership Principles, I covered the first two principles of Amazon’s guiding documentation: Customer Obsession and Ownership. In this next part, I will critique the next three (3) leadership principles:

  • Invent and Simplify
  • Are Right, A Lot
  • Learn and Be Curious

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