I follow a lot of successful people’s lives and stories because they inspire me to be better. One person I admire is Gary Vaynerchuk — his fans know him as “Gary Vee.” He grew up in Queens (where I now live), and worked in his family wine business. He then…

I’ve been a digital marketer for about 20 years. In one of my first jobs, I loved using marketing jargon. At the time, I reported to the CEO of the company on a weekly basis. He wanted to know what his growth looked like, and I would go deep into…

Don’t fear your inability to measure remote worker outputs in terms of hours worked. Instead, keep them engaged and focus on positive outcomes. — I’ve done remote work on and off since the early 2000s and have been full-time remote for the past five years. This began when I launched and subsequently sold my first eCommerce startup. Since then, I’ve been a digital marketing and operations consultant for over 200 businesses.

Your anxious boss wants you in the office, but you prefer to work from home. What should you do? — Work from home is the future. We have all of the tools necessary for a remote workforce to flourish. Lockdowns forced many companies to adapt or die. But traditional thinkers are still resistant to this inevitable outcome. Instead, they’re moving employees back into the office either full-time or on hybrid…

In Part 1 of my Critique of the Amazon Leadership Principles, I covered the first two principles of Amazon’s guiding documentation: Customer Obsession; and Ownership. In Part 2, I went over three more principles: Invent and Simplify; Are Right, A Lot; and Learn and Be Curious. In Part 3, I…

In Part 1 of my Critique of the Amazon Leadership Principles, I covered the first two principles of Amazon’s guiding documentation: Customer Obsession; and Ownership. In Part 2, I went over three more principles: Invent and Simplify; Are Right, A Lot; and Learn and Be Curious. In Part 3, I…

In Part 1 of my Critique of the Amazon Leadership Principles, I covered the first two principles of Amazon’s guiding documentation: Customer Obsession; and Ownership. In Part 2, I went over three more principles: Invent and Simplify; Are Right, A Lot; and Learn and Be Curious. …

In Part 1 of my Critique of the Amazon Leadership Principles, I covered the first two principles of Amazon’s guiding documentation: Customer Obsession and Ownership. In this next part, I will critique the next three (3) leadership principles: Invent and Simplify Are Right, A Lot Learn and Be Curious Each…

Amazon is measurably better at building customer loyalty and driving sales than most companies in existence. Much of this can be attributed to their leadership principles, which set the foundation for their decisions. These choices drive their algorithm, product development, and customer satisfaction methodologies. But no system is perfect, and…